The morning after a shirtless streaker ran across the field at the USA - Czech Republic game, captain quotable Diego Maradona pledged to run naked in the streets of Buenos Aires if his team wins the World Cup.
Last month in Charlotte, a drunken fan ran onto the field during the Mexico - Iceland exhibition and got levelled by security. But my favorite, a bikini-clad beauty in a bandanna pledged allegiance during a Concacaf qualifier.
With that trend in mind, British telecom provider Freeview has special ad campaign that lets it all hang out.